Popular Korean cosmetics brand Etude House held a concert, "Pink Play Concert 3" on the afternoon of August 8th at Seoul’s Olympic Park. Etude House's idol endorsers 2NE1 and SHINee participated in the concert and their sizzling performances on stage has pushed the atmosphere up high.
On the concert, beside 2NE1 and SHINee, other idols such as Ailee, TEEN TOP, ULALA SESSION, Toxic and other idols also joined and celebrate with fans.
An Etude House representative expressed, “We have been organizing ‘Pink Play Concert’ to reward our fans for the support, since 2010, we have interacted closely with them through this concert. We will work even order in future for our female customers to pass on the ‘Pink Culture’ that is exclusive to Etude House.”