It was announced on June 14th that Korean boy group Big Bang will donate a portion of profits from their concert tour (March 2012 - December 2012) in Europe, America and Asia to UNICEF.
YG Entertainment’s CEO, Yang Hyun Suk and UNICEF Korea Secretary-General, Ryu Jong Soo inked an agreement at the headquarters of UNICEF Korea where Big Bang will donate a portion of the profits from their ‘Big Bang Alive Tour 2012’ to UNICEF.
Donations will go towards UNICEF’s children vaccination program where over 600,000 children will receive free vaccinations through this.
G-Dragon expressed, “We have received lots of love from fans all over the world through our concerts, so we wanted to return the love to all parts of the world. We have thus decided to show our love through UNICEF. We hope that our donations can help provide vaccinations for children who need them, and that they can grow up healthily without illnesses.
UNICEF and YG will also work on producing merchandise related to this agreement and make them available for sale during Big Bang’s concerts.